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Halogen Luxury Travel Channel Reaches Over 3.5M Vistors

authored by Greg Shove

We formally announced last week the launch of our first channel – Luxury Travel – with over 15 publishers and a monthly audience of over 3.5million unique visitors. Other channel highlights (via our Nieslen survey in September 2008) include:

-    over 750,000 email subscribers
-    52% have vacationed internationally in the last two years
-    30% have vacationed in Europe in the last two years
-    85% have purchased online travel in the last 6 months
-    68% have purchased online travel in the last 30 days

The final release is here. Charter advertisers include St. Regis, Abercrombie&Kent and a bunch of other great travel brands. We appreciate their commitment and support.

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